The No-Gi Grip

The No-Gi Grip is a patented training tool designed to build real grip strength through functional, martial arts inspired movement. Made from authentic gi material, it can be attached to kettlebells, pulley systems, and pull-up bars for a versatile, full-body workout. Compact, durable, and effective, The No-Gi Grip is built for athletes of all levels. Helping users improve strength, control, and performance with every rep.

We developed bespoke social media marketing materials and digital ad campaigns tailored specifically to The No-Gi Grip’s brand and audience. Each piece of content was designed to highlight the product’s versatility, strength-building benefits, and martial arts roots. Through targeted digital advertising and platform-specific strategy, we positioned The No-Gi Grip to connect with fitness enthusiasts, athletes, and coaches. Driving engagement, visibility, and product sales.